Phil has 40 years of hands-on sales, marketing, customer value management and key account management experience at national, continental and global level in multi-national corporations including Albright & Wilson Ltd, Bayer AG, English China Clays, Hilti AG and The Dow Chemical Company.

Since 1997 he runs his own marketing excellence practice, creating value for clients by helping them to apply marketing excellence to their businesses. He delivers practical marketing for value growth, facilitating marketing strategy development and implementation working together with the client’s team. He serves many clients in the chemicals, plastics and energy industries as well as providing hands-on practical advice to clients in several other B2B markets.

In May 2002, Juan Senor, Senior Editor at the International Herald Tribune, praised him in a Euronews company documentary for having founded a unique and action-oriented company, with an individual business style. His pragmatic, down-to-earth approach to marketing is reflected in the book he has co-authored “Value-Based Marketing for Bottom-Line Success: 5 Steps to Creating Customer Value”, Dec 2002.

Phil's Specialties:
Specialists in B2B and B2B2C marketing, complex value chains, chemicals, plastics, other manufacturing, energy, oil, downstream markets, pharmaceuticals, construction,
deep-drill marketing, best practice CVM, marketing and sales effectiveness, value capture in complex market value chains, value creation from integrated analysis and interpersonal skills.